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Myths of Creativity-- David Burkus

Page history last edited by swanson@... 6 years ago

Notes from Myths of Creativity by David Burkus 

 

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Burkus cites: 

Teresa M. Amabile, Harvard University Business school: 

 

Believes creativity is a source of innovation but creativity is not enough

 

She defines componential model of creativity

 

1.  domain relevant skills--expertise experience and knowledge on a set of skills more job

2. creativity relevant processes--methods people use por approaches people take two problems that result in ideas

3. task motivation--willingness to do work sometimes just for the satisfaction of it

4. the surrounding social environment--how does the environment enable idea sharing to happen

 

Creativity and Innovation in Organizations:  http://www.evcimen.com/photography/ENTREPRENEURSHIP_files/Creativity%20and%20Innovation%20in%20Organizations.pdf

 

 

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The adjacent possible is a theory around innovation that explains why met multiple significant inventions happen all at once

 

This idea states that inventions do not come just from the creative genius of one person

 

But in fact there are probably several people within any society who are working on an idea and have the talents to come up with the idea

 

Technological societal and cultural variables have to come together and when they align that idea arrives

 

This can be seen with multiple people inventing the telescope at the same time multiple people inventing the telephone at the same time live nets and Newton both inventing calculus at the same time

 

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Burkus book talks about research on Broadway Plays

 

One of the authors name is Spiro

 

They find that collaboration is important and creativity for Broadway Plays

 

More frequent collaboration results in more creativity and success

 

However this is only true up to a certain point

 

After a number of other collaborations the partnerships become less successful

 

The more collaborations the more efficient the communication but there appears to be a loss and creativity because the partners are drawing from similar backgrounds and unified experience

 

There reaches a point where a collaborator needs to find somebody new to get new ideas

 

Thus there is a trade-off in communication efficiency and creativity

 

 

 

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